Pepsi Releases 1893 NFTs To Commemorate The Company's Birth Year

2021-12-09 23:45:40
Anniversary Edition NFTs

One of the biggest carbonated drink companies in the world, Pepsi, launches a limited-edition anniversary NFTs. The genesis collection bears the name ‘Pepsi Mic Drop’, and is a homage to the birth year of Pepsi-Cola in 1893.

As a result, Pepsi released the same amount of non-fungible tokens (1893), to celebrate the year of establishment.

The collection consists of unique generative tokens that feature some of the most popular Pepsi flavors throughout history and different variations of a microphone.

The cool thing about this limited-edition collection is that Pepsi made each NFT unique. This means that each of the 1893 non-fungible tokens will tell a different story from the company’s heritage.

The exclusive generative traits of the Pepsi Mic Drop genesis NFT collection, generated randomly by an algorithm so each NFT is totally unique and different. They pay homage to the brand’s storied history in music and the suite of Pepsi flavours that have captivated unapologetic cola-loving consumers for decadesPepsi - Official Statement

Moreover, the vice president of marketing at Pepsi, Todd Kaplan, states that the inspiration behind the ‘Mic Drop’ collectables is music.

And that the company always had strong ties and connections with pop culture, in particular.

Pepsi has always been a brand with a strong heritage in music and pop culture. So it’s only fitting for us to bring that legacy into the new world of NFTs with a ‘mic drop’ of epic proportions.Pepsi - Official Statement

You can find the Mic Drop collectables on the web portal of Pepsi, micdrop.pepsi.com. In addition, the company that minted the tokens is Vaynernft. Users can get the wallet starting from December the 10th, at 12:00 p.m. EST.

Everyone Wants  A Piece

The Pepsi releasing its anniversary edition NFTs ‘Mic Drop’ collection is just one of the instances where big brands are entering the non-fungible tokens world.

As a matter of fact, several other beverage companies already released their own set of NFTs as well.

These include Budweiser, Coca Cola, Arizona Iced Tea, etc. Interestingly, Budweiser did something similar to Pepsi, where they released 1936 NFTs just one week ago.

The reason for this number is to commemorate the year when the first Budweiser beer can was born.

 

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