The Italian car manufacturer giant Ferrari inks a partnership deal with a prominent blockchain company, Velas Network, and mentions possible NFTs collaboration.
The deal between Ferrari and the blockchain startup from Switzerland will see both parties binding in a multi-year commitment.
More specifically, yesterday Ferrari disclosed the full details of the upcoming multi-year cooperation. According to the Maranello team, part of the deal includes Velas Network and Ferrari issuing ‘exclusive digital content’ together, specifically for the fans of Ferrari.
Moreover, Velas Network will also serve as the main sponsor of multiple racing teams that Ferrari owns. These include the Formula 1 World Championship and the Ferrari Esports Series.
The latter participates in the Formula 1 Esports Series, the digital championship version of Formula 1.
Mattia Binotto, general manager of Scuderia Ferrari, states that they opted for Velas Network simply because of how similar the two companies are when it comes to innovations and performance.
However, the non-fungible token buffs are scrutinizing the statement by Ferrari simply because it mentions NFTs.
According to Ferrari, Velas Network is oriented towards providing non-fungible token services (NFTs) first. As such, it is a perfect opportunity for the Scuderia team to ‘jump the NFTs bandwagon’.
CEO and co-founder of Velas Network, Farkhad Shagulyamov, confirms the excitement of the blockchain start-up company to team up with one of the biggest car brands in the world.
Specifically, he comments that partnering with ‘another icon of excellence’ is only natural for a company like Velas.
While there is nothing concrete on the Ferrari NFTs, according to several blockchain experts, after the partnership with Velas, it is only a matter of time.
Especially since many other automotive representatives already started working on NFT projects. One particular is Mercedes, one of the biggest rivals of Ferrari both on, and off the Formula 1 track.
And considering the reputation and history of Ferrari, we can only assume that any potential NFTs collection would be nothing short of amazing.
InTech
InNFTs
